ESPN honors NBA legend Michael Jordan’s 5oth birthday with a short documentary saluting his iconic signature sneaker legacy, and stories behind some of the most popular models from the collection. We get the history behind the infamous “Jumpman” logo and how it came about, with the Jordan III taking MJ as a brand to the next level. We also hear from Nike designer Tinker Hatfield, who has created some of most sought after Jordan models of all times.
In the video above, check out out the short ESPN Michael Jordan “Gotta Be The Shoes” documentary, giving us some history behind the rise of Jordan Brand. Hear some testimonies from some of today’s NBA stars, telling us what MJ means to them, and the way they approach the game.
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