Canadian Pop Star Justin Beiber has been involved with many business ventures this year, with his many endorsements and collaborations with lot’s of major names. Justin now links up with Adidas new Neo label, which gives younger kids a new variety of fashion products available for affordable prices, adding a new angle to the Adidas brand.
In the video above, J.B helps kick off the 2013 Adidas NEO label campaign with his “Find My Gold Shoe” contest, where Beiber fans must help him find several pair of his gold Adidas NEO kicks online with the clues given here.