Click image to watch Naked & Famous’ short film
If you’re a fan of raw denim, the Naked & Famous brand should be familiar to you. If not, learn a little about how “The World’s Most Innovative Jeans” got established in Montreal, which pride themselves in hand-sewn production methods to create the jeans with top of the line raw japanese selvedge denim. Towards the end of the clip, they also put people on to the factors that go into breaking in jeans over time and how your pair will be unique to your lifestyle compared to anything else out there.
Directed by Matt LaFontaine.