Click image to watch Kendrick Lamar “Spotify Live” Vlog video.
Last month, London based music service Spotify held their live showcase at SXSW which featured rock-pop band Youngblood Hawke, EDM duo Cazzette and the headliner Kendrick Lamar who’s still enjoying the success of his album “good kid, m.A.A.d city.” Spotify takes us behind the scenes leading up to the event with Kendrick arriving in Austin where he goes into detail about the importance of constantly writing at all times.
He cites certain beats being inspirational to his creative process depending on his mood for the day. While Kendrick explaining the feeling of enjoying the people’s appreciation and enjoyment for his craft on stage, ScHoolboy Q makes a random interruption lightening up the serious in the interview before he hits the stage.
OS REWIND: Kendrick Lamar – Bitch Don’t Kill My Vibe (Remix) (feat. Jay-Z)
OS REWIND: Kendrick Lamar Announces Spring “College Campus Tour”
OS REWIND: TopDawg Surprises Kendrick Lamar With Jay-Z “Bitch Don’t Kill My Vibe (Remix)”
A day in the life of hip hop’s brightest star, Kendrick Lamar! We spend a day with him and his crew just ahead of his big Spotify Live show.