Puff Daddy has released his new short film Let’s Get It, a 90-second clip for the new Ciroc campaign. The motivational piece is narrated by Diddy and directed by Academy Award nominee Zachary Heinzerling, and tells Diddy’s story from working hard as a paper boy at age 12 to the entertainment mogul he is today. The clip shows footage of Diddy in the studio, on stage with his Bad Boy team and partying with the likes of DJ Khaled and French Montana (drinking Ciroc, of course).
“I’m a marathon runner, I’m not a sprinter.”
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