Where Def Jam Records was born
If you’ve never heard the story of how Def Jam Records was founded and transformed into what you hear now, allow Rick Rubin take you all the way to the roots of where the classic record label started, in an NYU dorm room. Rubin became a producer in Weistein Dorm #172, making hits like nobody had heard before. From learning the process on how to make vinyl at a local record shop to collaborating with T La Rock and eventually meeting Russell Simmons, Rick only had one mission in life that that time: to make records like how you heard at the club.
With only the music on their minds, the record label went on to work with LL Cool J, the Beastie Boys and the rest is history. Watch the clip and let Rick Rubin tell you how he remembers it, straight from the halls he used to work from, to create an empire.
OS REWIND: Russell Simmons & Rick Rubin on Beastie Boys
OS REWIND: Russell Simmons & Rick Rubin Reflect On Def Jam Records
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