and they have the clout to do it. . .
HBO Max cheaper ad-tier subscription explained, as the WarnerMedia streaming service looks to jump in the battle arena this summer. This June, WarnerMedia will be launched a new ad-supported tier for HBO Max. Considering the streaming giant has had same-day box office premieres for motion pictures this year, the $15 a month service was worth every penny in opinion. It’s to the point, where it’s the bulk of streaming activity on Apple TV.
However, HBO Max will join Paramount+, Hulu and Peacock as some of the few mainstream streaming services that will include ad-tiers. WarnerMedia CEO Jason Kilar went to say, “Most people on this planet are not wealthy. And so, if we can wake up and use price and be able to kind of invent and do things elegantly through advertising to reduce the price of a service, I think that’s a fantastic thing for fans.”
It’s expected that the service will have possibility 70 million subscribers, with about almost double before the end of 2025. Considering the service just launched last fall, 37.7 million consumers of the service are still cable HBO subscribers. Of that sum, less than half have actually activated their free HBO Max upgrade. So, with this new ad-tier service, we’re assuming these numbers will jump drastically.
From the looks of it, $9.99 would be ideal, but we don’t know if $5 bucks cheaper is that serious not to have the premium tier. We’re expecting it to be less than $7.99 with ads, when they announce the change before June.