Why Wouldn’t Joe Budden Want $250 Million from Spotify?

“You speaking my business and you don’t even know what you’re talking about” – Dame Dash

Over the past few days, we’ve been seeing the media crucify Joe Budden, over not taking a low-ball deal with Spotify. From ex-girlfriends airing dirty laundry in public, who have plans to work with him again on reality TV; to even radio personalities turning their back on a frenemy – the public image destroy of Buddens from people in power is continuing from last week.

For whatever reason, a popular podcaster decided to get chatty-patty about number regarding the Joe Budden podcast; and his alleged asking price of Spotify to retain the show. We’re not sure why Joe, Mal, Rory and Parks wouldn’t want a large lucrative deal for something they helped build from the ground up.

Before the Joe Budden Podcast came to Spotify, it was a graveyard for episodic content within the podcast genre. The crew literally built Spotify’s podcast section from the ground up and became a top 5 show on the platform. At the moment, since bigger names are on it, it’s dropped down from no. 3 to 5.

With The Joe Rogan Experience launching last week, he earned $100 million deal for the exclusive licensing agreement last spring. Beforehand, the JBP was just behind NPR News, New York Times and audiochuck Crime Junkie for the most listened to podcast in the world.

We’re still not sure why he shouldn’t ask for a deal like that; for a show that brings a large audience every week, and listen to it multiple times. With Taxstone’s Tax Season podcast on hold until further notice, Joe Budden immediately filled the void for listeners; with Wallo and Gillie’s ‎Million Dollaz Worth Of Game behind.

So, seeing people on platforms talk about him asking FOR HIS WORTH is nonsense. The Joe Budden Podcast wasn’t the first rap/entertainment podcast on streaming; but he did put the movement on a major scale.

Essentially, he’s the game. Every show Joe touches becomes gold, because he’s a respected emcee and is still passionate about hip-hop; even when the old heads around the industry don’t agree with the young niggas taking over. Joe and his crew are one of the rarities still in the hip-hop world, giving praise to up-and-coming musicians.

He’s the one that’s currently taking a beating, publicly; so everyone else can eat have proper negotiating tactics on podcast in the future.

Let us know in the comments if you think what Joe Budden, Rory, Parks and Roc-a-Fella Mal bring to streaming platforms is worth $250 million.

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Feel It In The Air….. @jnsilva

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