Beer brand, Heineken launches their new #ArriveBig campaign in light of their new “Star bottle” design. To jump off their latest product push, Heineken has put together a interview series with well-known creators and taste-makers to give some of their insight on how they got started, and also share their thoughts on the brand new Heineken “star bottle”. Los Angeles-based sports inspired brand/boutique, Undefeated owner James Bond is the first to kick off the #ArriveBig campaign, giving us the full background story of how and why he started his popular sneaker-boutique/clothing brand, and also a couple of people who inspired him to take his business to another level.
In the video above, James Bond speaks on how he started his well-known sneaker boutique, and when he knew he knew the brand had taken off. Bond also gives his thoughts on the new Heineken star bottle.
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