As much as people have been waiting for Drake to drop More Life, one aspect of the effort that has been asked about has been why he’s calling it a ‘playlist.’
Producer Nineteen85, who has worked with the 6 God on hit singles like “One Dance,” “Hotline Bling” and “Too Much,” has a little insight as to why that is. In a talk with Billboard, he explains Drake’s mindstate coming off an exceptional 2016 and how the ideas that haven’t quite found their way out yet is Drizzy’s way of putting people on to new artists to the world.
“More Life is interesting because this is [Drake] right on the peak of his biggest project yet [with Views], doing his biggest tour and still having so many good ideas that he just wants to put out without making it a big ordeal. That’s why he’s trying to call it a playlist because he has a bunch of people in a space, hanging out…. He’s so aware of what everybody else is doing musically that he likes to introduce new music and new artists to the rest of the world.”
We’ll see how much of that he does on the next project. Knowing the track record, though, a few of these new artists should blow up within the next couple of months thanks to October’s Very Own.