Following the release of Kendrick Lamar’s good kid, m.A.A.d city album, the Los Angeles team went back to the drawing board to figure out plans for his sophomore major release with Dr. Dre. This week, Punch opened up on their behind-the-scenes plans at the time, as he shared details on a conversation with JAY-Z. Top Dawg Entertainment told Hov that they were planning to drop a project they thought would piss off their fanbase. Contrary to the initial belief, To Pimp a Butterfly became a beloved effort by many, including fans even touting it as K. Dot’s best effort to date.
Take a look at the story below.
I had a conversation with Jay Z during the process of “to pimp a butterfly”. I told him “we are about to drop this album that’s going to challenge and possibly piss off our fan base”, he said “good! Do it now, and they’ll never be able to put y’all in a box”. He was right.
— Punch TDE (@iamstillpunch) March 15, 2019
It’s actually a prophecy that speaks on the kingdoms(gov’t) on earth turning against religion. Can’t help but think about that in light of this shooting at the mosque.
— Punch TDE (@iamstillpunch) March 16, 2019