During JAY-Z‘s interview with RR, he revealed a real interesting fun fact about the Big Baller Brand. He said he bought three pairs of the ZO2 Prime sneakers and had some good words about Lavar Ball and his family and their decision to start the company.
“He may go about things wrong, he may have a big mouth. But I bought three pairs. Why did I buy three pairs? That man has a vision of his own. Why wouldn’t I support him? Why wouldn’t I support him? He feels like he can move culture, and his son got a big enough name, and a big enough brand, that they can do it.
Nike had to start somewhere. Why do we get so upset when we, us as a culture want to start our own shit? That shit is puzzling to me. I sit back like, and I’m like, ‘This makes no sense.’ Why can’t he start a sneaker [company]? [People say] ‘You’re dumb, your sneakers are terrible.’ They [weren’t] any more terrible than … I’ve seen some bad sneakers from Under Armour, I’ve seen some bad Michael Jordan sneakers. Horrible.”
So what did Lonzo have to say about the big look from Hov? Not much. Just that he’s appreciative of the support. He just plays basketball and wanted no parts in a Roc Nation speculation collaboration or anything else.
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