Staying out of the media is not something Lonzo Ball can do at this stage in the game, that’s why he had to follow up his announcement of the $495 ZO2 Prime signature sneaker with a new freestyle.
Rapping under the moniker ZO2, Lonzo joins DC The Don for a remix of Drake‘s More Life single “Free Smoke” because that’s what the streets needed to start the week. Remember when he hit us with that freestyle preview in that Lil Dicky skit?
He’s boasting about going on a shopping spree already, balling on the court like if he was actually sponsored, and dunking from the free throw line like Michael Jordan. You know, your normal braggadocio bars that may not actually be real but rhyme.
Big Baller Brand Records coming soon.
UPDATE: Lavar Ball was on FS1’s UNDISPUTED with Skip Bayless and Shannon Sharpe to talk about the new sneakers, the price tag and his mentality behind the move and more.
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